Reaching Excellence

Only the best will do.

When you’re obsessed with getting it just right, the end result is, well, rather satisfying.

MICHELIN® tires reveal our obsession with quality by how they perform when they hit the asphalt. The attention to detail that goes into every aspect of the tire-making process is incredible.

And the results have made believers out of many:
tires that deliver a combination of often-conflicting characteristics that let drivers get the most out of their vehicles and bring
motorsports drivers to victory. That's why premium car makers choose us to co-develop their finest vehicles with MICHELIN® tires.

Getting to that point isn’t easy. It takes a lot of know-how, obsessive attention to detail, and ingenuity with the latest technological discoveries. These are the points that bring out the best in your tires... by putting the quality in right from the start.

Get a behind-the-scenes look at how we do it:

Know how from 125 years of experience and innovation

See more

Obsessive quality control making MICHELIN® tires ready for anything

See more